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About Us

Universal (formally known as CES) was established in 1976 by its senior partner Colin Smith. The introduction of his two son’s Chris and Graham to the company, has seen the company rapidly grow from supplying local garages and shops in London, to supplying market leading Motor Factors and nationwide trade and retail outlets. Universal also now exports products to many countries worldwide.

if it has a starter motor or an alternator we have the expertise to rebuild it

We pride ourselves on our achievements, and our aim is to provide a fast and efficient service to all our customers, with quality, availability and total customer satisfaction being top priority.

Universal has its own workshops for remanufacturing equiped with the latest testing equipment, this enables us to provide an excellent technical help line and an after sales support and backup service for free.

Universal has built up a valuable reputation for supplying parts not only for Car and Commercial vehicles, but more specialised vehicles such as Agricultural, Fork Trucks, Lawnmowers, Marine, Motorbike and Plant.

We have recently introduced a range of units covering the European and Japanese market. They are sold as outright purchase so no exchange unit required. Please ask our sales team for more information on the part numbers available.

Chrome alternatorAt Universal we can build “High Output” alternators to “200 amps”, just let us know your vehicle details and we will build you one! Highly polished chrome alternators and starter motors are also available, ideal for the car and show enthusiast this will give your vehicle that finishing touch.

Universal has over 5,000 part numbers available from stock, if the part you require is not in stock, we can provide a reconditioning service on your old unit normally within 24 hours. This has become an invaluable service to our customers and one we pride ourselves on achieving.

Company Information

Universal Rotating Electrics Ltd
Unit 18-20
Pembroke Business Centre
Gardiners Lane South
SS14 3HY
Registered in England & Wales No. 6502763
Registered Address: 2 Mill Road, Haverhill, Suffolk CB9 8BD

Enter your part number and press enter.
e.g. LRB00419 or UNA800

Number of parts included is constantly increasing.

Read more about opening a Trade Account with Universal.

Universal Rotating
Electrics Ltd

Unit 18-20
Pembroke Business Centre
Gardiners Lane South
SS14 3HY


+44(0)1268 662210


+44(0)1268 525323